F.Y.I.

Wins for Brisbane agency Gray Media Services

Brisbane comms agency Gray has won accounts with Ramsay Health Care and Redpath Mining  

The announcement:

Gray Media Services is quickly making a name for itself as one of Australia’s brightest emerging PR agencies with the company just awarded major contracts for internationally recognised Australian organisations Ramsay Health Care and Redpath Mining Australia.

Australia’s largest private hospital operator Ramsay Health Care currently has more than 100 hospitals across Australia, the United Kingdom and Indonesia and provides crucial life altering treatment to over 750,000 patients on average each year.

Redpath Mining also operates in several locations all over the world including Australia and is known globally as a leader in its industry with its innovative techniques, regulatory knowledge and regional sensitivity making the corporation unsurpassed in quality.

Both companies come to Gray Media Services at a time when their industries are facing major governmental changes with the possible implementation of a super profits tax in the mining sector and a national health care reform to be executed in the Australian health care area over the coming few years.

While Gray Media Services has only been operating since 2005, the agency is continuing to make strides in the PR industry and has attracted an impressive array of clients including the national body for caravanning and holiday parks, the Caravanning, RV and Accommodation Industry of Australia (CRVA), and major international computer technology brand Serena Software.

Gray Media Services is also well established in the health care sector having already implemented successful campaigns for St Andrews Hospital in Brisbane and the Australian Private Hospital Association with Director of Gray Media Services Yasmine Gray saying the knowledge gained form such campaigns puts GMS in a unique position for promoting Ramsay Health Care.

“The amount of information and knowledge we’ve been able to gain from such a wide range of health care based clients I think gives GMS an edge and puts us in a position to really create something exciting and fresh for Ramsay Health Care,” said Mrs Gray.

While Redpath Mining Australia will be Gray Media Services’ first venture into the mining industry, Mrs Gray says she is not daunted by the task but excited to have the opportunity to develop her agencies skills in such a large and prominent Australian industry.

“This is an incredible opportunity,” said Mrs Gray. “We intend to showcase the company’s diversity and range of PR and marketing skills through the implementation of innovative and creative ideas for Redpath Mining Australia.”

With Redpath Mining Australia on the verge of releasing a new range of top level high tech equipment, the organisation is heavily trusting Gray Media Services to lead Redpath through the current Australian economic minefield and to promote the company’s reputation within the local market.

Gray Media Services is already well known in Brisbane for embracing new and exciting styles of PR including social media and experiential campaigns and Mrs Gray says she’s invested in creating intelligent ideas for Redpath Mining and Ramsay Health Care as well.

“This is a really exciting time for GMS,” she said. “It’s fantastic to be in a position where we can continually expand and take on bigger clients. GMS is really maturing as an agency and we are ready for even bigger and better things.”

Gray Media Services has well and truly hit the ground running with the company’s client list more than doubling in the past six months. With the offices widening and the amount of staff increasing, GMS is well on its way to being an undisputed leader in its field.

Source: Press release

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