World’s Greatest Shave and Just Cuts team up to fight blood cancer
Hair salon chain Just Cuts is teaming up with World’s Greatest Shave to raise money and awareness for families battling blood cancer.
The announcement:
Just Cuts has embarked on a major partnership with the Leukaemia Foundation’s World’s Greatest Shave to help raise awareness and much needed funds for Australian families facing blood cancer.
Just Cuts CEO Amber Manning was joined by Stylists last week at the 2024 campaign launch at Madame Tussauds in Sydney’s Darling Harbour. Stylists from Just Cuts Campbelltown, Corrimal and Wollongong volunteered their time to host a shave, cut and colour activation on Thursday and Friday to help members of the public get involved with the national drive for blood cancer awareness and donations.
The Leukaemia Foundation’s mission includes offering practical and emotional support services to patients and families, funding game-changing blood cancer research, and advocating for change. Just Cuts is proud to be a major partner in supporting the Leukaemia Foundation’s commitment to improving the lives of every Australian facing blood cancer through the World’s Greatest Shave.
Amber was thrilled to show her support for the new partnership with the World’s Greatest Shave by having her hair coloured pink and purple.
“It’s a heart-breaking reality that Australia loses 16 people to blood cancer every day. That’s 16 mothers, fathers, sons, daughters, siblings, and grandparents. 16 families that lose someone they love to blood cancer,” said Amber. “We’re excited to partner with the World’s Greatest shave to help drive progress on their mission towards zero lives lost to blood cancer by 2035.”
“Just Cuts is a family-owned brand made up of small family-owned businesses that have styled and supported families of Clients across multiple generations. As a family focused brand, our Stylists are so proud to be helping to make a difference in the lives of people impacted by blood cancer.”
There are more people diagnosed with blood cancer now than ever before, with the incidence of blood cancer soaring by 47% in Australia over the past decade. Just Cuts is calling on the community to join them in supporting families impacted by blood cancer.
Sign-ups for the World’s Greatest Shave are available for individuals and teams from anywhere in Australia at the World’s Greatest Shave website or by calling 1800 500 088.
“By participating in the World’s Greatest Shave with a shave, cut, or colour, you can help shape a brighter future for blood cancer patients and their families,” said Amber.
“The World’s Greatest Shave is your perfect excuse to get that ‘other’ hairstyle you’ve always wanted. Whether you choose mullets, mohawks, full fringes or flat tops, anyone can get cut, coloured and shaved and transform their head into a billboard for blood cancer support and research.”
Since 2000, the Leukaemia Foundation has funded over 360 blood cancer research grants, representing over $86.5 million in blood cancer research funding in today’s current dollar value.
Just Cuts will also be a major partner of World’s Greatest Shave in 2025.
Source: Alpha Consult
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