X Factor audience drops as 1.204m tune in for Grand Final winner announcement on Seven

November 25, 2015 10:05

The announcement of the winner of Seven’s X Factor was watched by 1.204m metro viewers last night, 200,000 fewer than last year and half the number who tuned in two years ago.

Cyrus Villanuera in the X Factor finale drew 1.204m metro viewers.

The two-hour Grand Final itself, which kicked off at 7.30pm, attracted 1.04m, and peaked at a little over 1.2m as teenager Cyrus Villanuera was named the victor.

In 2013, the unveiling of the winner drew 2.43m before tumbling to 1.42m last year.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Simon Canning

Simon Canning was Mumbrella's marketing and advertising editor from 2015-2017. In a career spanning journalism and communications over more than 30 years Simon has become one of Australia’s most respected analysts and commentators on the advertising, marketing and media industries. A regular commentator on radio and TV, Simon has also worked in media in the US and UK .

Topics

3 COMMENTS

Flo 25 Nov 15

It’s hard to believe that this result wasn’t rigged given that since the start of the series this singer featured heavily in all the teaser advertising, sometimes to the complete exclusion of his fellow contestants.

User ID not verified.

thetruthwillsetyoufree 25 Nov 15

Not rigged.
Constructed.

User ID not verified.

Georgia 25 Nov 15

Yes it was rigged. Louise who was belting it
Out all. Yr was suddenly given lame songs. Cyrus was merely average at the start n then gauging the audience response was promoted heavily.

User ID not verified.