Yahoo7 Be name to disappear as website rebrands to Yahoo Lifestyle

Lifestyle and entertainment site Yahoo7 Be will be rebranded Yahoo Lifestyle from October, as part of a ‘global realignment’ of the brand.

The website first launched in 2016, with the idea being Australian personalities would partner with Yahoo7 to create and publish video and social-driven content.

From early October, Yahoo7 Be will be known as Yahoo Lifestyle

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