Yellow Pages solves ‘hairy’ problems in new ad from Ogilvy

Yellow Pages has unveiled a commercial promoting the directory as the solution for consumers searching for reliable services.

The commercial, created by Ogilvy, features the unfortunate niece of a beautician who upsets her aunt resulting in “a few stray hairs” and needs to find a new beautician. She consults Yellow Pages and using it’s ratings and reviews she manage to solve her awkward “stray hairs” situation. It ends with the tagline, “Yellow Pages ratings and reviews, pointing you in the right direction”.

(Ad courtesy of Ebiquity) 


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