Yoghurt brand Danone signs nine Olympic ambassadors including Ash Barty, Kyle Chalmers and Brandon Starc

Danone’s high protein yoghurt product, Yo Pro, has signed nine elite athletes following its announcement as an official partner of the Australian Olympic committee.

World number one tennis player Ash Barty, Olympic gold medallist swimmer Kyle Chalmers and Commonwealth Games gold medallist high jumper Brandon Starc have all been signed and will appear in an upcoming campaign. Slalom canoeist Jess Fox, beach volleyball player Mariafe Artacho del Solar, diver Domonic Bedggood, swimmer Brianna Throssell, triathlete Matt Hauser and gymnast Mitch Morgans, have also been signed by the brand.

Chalmers, Barty and Starc will appear in an upcoming campaign for Danone

The upcoming campaign will be created by Emotive, and build upon Yo Pro’s brand platform ‘Fuel Your Journey’. Chalmers, Barty and Starc will appear in a collective creative execution and their own individual spots.

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