New brand work for Tourism Australia: Be Changed
Tourism Australia has launched a three minute film featuring the voice of poet Bravo Child and footage gathered during the Best Job In The World contest earlier this year.
The short film – Be Changed – was directed by Rob Stanton-Cook and produced by production house Infinity Squared.
Credits:
LOVE! Copywriters today can barely tackle anything like this! Reminiscent of the powerful campaign called Lead India. Amitabh Bachan’s haunting delivery, just walking across the Mumbai Bridge is epic. Chills!
awesome guys !
Awesome, love it!
I couldn’t help but get lost in some dreamy nostalgia with that. It made me want to slow down and take time to look around. Great work!
What a powerful piece. It really does capture that unavoidable sense of wonder that’s felt when you manage to break free of the rat race and take in this amazing country we live in. Kudos to the team!
Great Imagery, but sadly its a little boring 🙁
Oh my… I love this.
I like it.
2.43″ is a commitment these days but I could have watched longer. Thats a good test of whether a piece of content has hit the mark or not.
The work of some very talented human beings! Well done to all involved.
Bravo’s words make me melt like a… something… He sets me on fire like a… hmmm.
Does anyone know where to find the transcription of the speech?
bloody brilliant
Magic,
Thumb up
Awesome work!
better than some of the stuff TA’s been putting out there. Goodluck to those involved, I hope the improvements continue. This ones not for me but I can see its appeal for many.
Not bad at all. Needed to see snow though.
Great work Dave and the team. Incredibly well put together.