Year In Review: April – 60 Minutes Beirut disaster; Famous axed; Best April Fools; New Bauer boss
2016 was another year of major change and transformation in the media and marketing world. Mumbrella provides a month-by-month recap of the most read and biggest stories that affected the industry.
April started the same as any year with the media industry seeing who exactly they could fool. Some of the favourite gags from this year were the ABC’s managing director Mark Scott’s appointment as the new Playschool host, the new and improved Pringles bag, Channel Ten’s The Bachelor: The Senior Years, and NFL start Jarryd Hayne’s signing with the Sydney Roosters.
However, the pranks ended abruptly when Pacific Magazines axed Famous Magazines’ print edition, the second magazine to be cut in four months.
The company redeployed 10 of the 25 staff affected by the decision as the magazine launched a new website, FamousLive.
Peter Zavecz, CEO at Pacific Magazines, said the decision to cease publishing to focus on a digital-only model was the right decision.