ABC News claims second place on Nielsen Digital News rankings as Nine.com.au falls into third place
ABC News’ website has bumped Nine.com.au out of second place on Nielsen’s digital news rankings, with a 19% growth in its unique audience as Nine remained steady.
News Corp’s News.com.au held onto the top spot with a March unique audience of 5.732m – a modest increase of 1% on February – while ABC News posted a March audience of 4.853m, up from its February audience of 4.077m.
Nine.com.au fell into third place with its March audience sitting at 4.561m, slightly down on February’s audience of 4.574m.
ABC News’ audience growth saw Fairfax Media’s smh.com.au fall to fourth place with a March audience of 4.1m, down 4% from February’s audience of 4.283m.
Daily Mail Australia held onto its fifth position, with its audience up 9% from 2.927m in February to 3.187m in March, while The Guardian remained in sixth place with a March audience of 2.839m, up 6% on March’s audience of 2.685m.
The BBC returned to the top 10, up 14% from February with a March unique audience of 2.5m to claim seventh place.
News Corp’s Herald Sun claimed eighth position with a March audience of 2.506m, up 12% from February’s audience of 2.238m.
The Daily Telegraph held onto ninth place with a March audience of 2.491m, up 6% on February’s unique audience of 2.353m, while Yahoo7 News websites rounded out the top ten with a March audience of 2.375m, down 4% from February’s 2.462m.
Outside of the top 10, The Huffington Post grew its audience by 0.5% from February’s 2.038m to post a unique audience of 2.048m in March.
BuzzFeed saw its audience grow by 5.9% from February’s 1.606m to 1.855m in March, while Mashable also reported growth of 15.1% to 504,000 in March.
News Corp’s The Australian was up 16.1% from 1.324m in February to 1.402m, while The Courier Mail was up 2.4% from 1.698m in February to 1.738m in March.
Mamamia saw its audience crash in March by 15.5% from 1.183m in February to 1m in March, while The New Daily also saw its audience decline during March by 7.5% from 1.195m to 1.105m.
Miranda Ward worked for Mumbrella from 2013 to 2017, eventually becoming deputy editor. Miranda joined Mumbrella in September 2013 from Sky News.
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