Adconion continues partnership with Net Shelter
Technology publisher Net Shelter has renewed its partnership with Adconion Media Group.
The announcement:
Adconion Media Group, the world’s largest independent audience network, today announced that it has extended its exclusive relationship with NetShelter Technology Media, the leading technology publisher. The success of the past year in Australia has ensured the partnership will be extended for a further 12 months. Off the back of the Australian partnership, Adconion has now secured the exclusive rights to represent NetShelter in multiple key regions in Europe, including France, Spain and Germany.
Globally, as well as in Australia, NetShelter is the largest IT/technology publisher, running across more than 200 partner sites. In Australia, the group reaches over 1.95 million unique visitors in the technology sector monthly, including IT Decision Makers, Gamers, gadget lovers and Mobile enthusiasts as well as those investigating Consumer Electronics (*comScore April 2010). Adconions global focus is on building out core audience segments for advertisers and matching them to premium placements, and the technology vertical is one of the most sought after. The partnership cements Adconions position as the number one audience network further in Australia. Adconion will drive forward online display, video and bespoke sponsorship opportunities for NetShelter.
Peter Davies, Commercial Director at Adconion, says, “We are very excited to extend our partnership with NetShelter in the Australian as well as the European market. The core audience of technology, mobile, retail, consumer electronics and IT verticals is a very targeted and highly sought after audience and one that only Adconion can deliver at scale.”
Peyman Nilforoush, co-founder and CEO at NetShelter says, “We have been impressed with how Adconion have presented our brand to the advertising and marketing community last year. This extension of our relationship underscores the great results Adconion has delivered for our advertisers and NetShelter. We look forward to building on this in 2010 and beyond.”
Source: Adconion press release
