Adelaide radio ratings: Mix 102.3 stays top, as Nova and Triple M make gains

Mix 102.3 continues to consolidate its lead at the top of the Adelaide radio market, boosting its share by 0.5 percentage points, despite gains from Nova and Triple M.

In their second survey since the Breakfast team Erin Phillips and Mark ‘Soda’ Soderstrom took over, they have gained 1.1 points, climbing to 12.0%, despite going missing at the end of last month.

Adelaide radio ratings, Survey 2 2021 Source GFK [Click to enlarge]

Phillips and Soderstrom continued to trail ABC Adelaide’s Ali Clarke who achieved a share of 15.4%, a stable hold with 0.2 percentage points growth, followed by FiveAA’s David Penberthy and Will Goodings, who fell 1.3 points to a 13.5% breakfast share.

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