Veteran radio broadcaster Alan Jones is set to broadcast on Brisbane’s 4BC radio for a fortnight from next week in the run up to the Queensland state elections on January 31.
Jones is the first of the popular Macquarie Radio presenters to be used to broadcast on a Fairfax Radio station since the two networks agreed a takeover at the end of December.
The network will be banking on the pulling power of Jones, whose 2GB breakfast shows has won more than 100 consecutive ratings surveys in Sydney, to bolster 4BC’s audience share in a market where FM radio is dominant.
Jones is returning early from his holidays to host the show, which will be broadcast from 8am to 9am in Brisbane after his 2GB breakfast show, and include his political commentary, as well as interviews and talkback calls.
“The Queensland election is shaping up to be a state of the nation issue with implications for the Abbott government, as well as Premier Campbell Newman,” Fairfax Radio Network national content director Clark Forbes said.
“It’s fantastic to have such an experienced and skilled broadcaster as Alan Jones on 4BC for his expert commentary on what is likely to be one of the most intriguing and dramatic political battles of the year.”
4BC general manager Anthony Frangi said: “Alan is a familiar voice on 4BC and we look forward to having him back on air for this special two week program. The combination of Alan Jones, followed by Patrick Condren will make for some powerful radio throughout this election campaign.”