Aussie fashion label leverages Shopify partnership for global campaign

Australian fashion brand, JUNI, has engaged Shopify to place its designs on the global stage via a billboard collaboration.

Founded by Ellie Watson — a creator and entrepreneur from the Gold Coast — JUNI’s new billboards were erected in Los Angeles, in addition to on the Gold Coast.

The label’s involvement with Shopify acts as a part of a campaign dedicated to highlighting local talent who are leveraging Shopify to sell their wares internationally. The billboards coincide with the release of SS24 collection – Fleur – from JUNI and its children wear line, JUNI Junior.