AussieMite continues its Catholic battle

Embattled brand AussieMite has continued overnight with its quixotic social media response to controversy over its Catholic-baiting ad.

aussiemite sorry

aussiemite response facebookThe brand posted an image on Facebook telling consumers: “Our product has never left a bad taste in anyone’s mouth. We’re sorry our latest TV commercial has.”

The posting met with cynicism from some consumers with one saying: if you’re trying to offend most Catholics… you’re doing a damn good job with these fake apologies on top of that ad.”

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