Australian Red Cross Lifeblood aims for middle children in latest blood donation campaign, via Dept

The Australian Red Cross Lifeblood is targeting middle children in its new blood donation campaign, ‘A Moment for the Middle Child’.

The announcement:

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.