Australia’s Young Lions win Cyber silver

An Australian Young Lions duo from communications agency 303Lowe has been awarded a silver award for Cyber in Cannes.

Copywriter Alex Bolderoff and art director Liam Riddler were among 35 international teams who created an online campaign relating to anti-doping in sport to fit a brief provided by the World Anti-Doping Agency.

The Cyber Lions jury led by Bob Greenberg, founder chairman and CEO of R/GA, awarded the gold medal to Russia and the bronze to Hungary.

It is the second silver Young Lions award for Australia, following the media win by Kristine Ballensky and Paul Denn from media agency UM.


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