Clemenger BBDO Sydney named Agency of the Year at AWARD Awards
Clemenger BBDO Sydney has been named the Agency of the Year at the 40th annual Australasian Writers and Art Directors Association (AWARD) Awards, while BBDO took home Network of the Year.
Clemenger BBDO Sydney also secured seven Gold Pencils, six of which were for its Ducking Autocorrect campaign.
The AWARD Awards were held in Sydney last night
The other gold pencil was awarded to Clemenger BBDO Sydney for its Wasteland with a V campaign.
Overall, 58 Gold Pencils were awarded across 22 campaigns, with a further 80 Silvers and 129 Bronze handed out.
Client of the Year went to Carsales, while its AutoAds campaign by CHE Proximity was awarded Best In Show.
Mike Spirkovski, chair of AWARD, said: “Congratulations to our long and deserving list of finalists and winners, especially to Clemenger BBDO Sydney who were awarded the coveted Agency of the Year title, and to CHE Proximity’s AutoAds and BWM Dentsu’s Project Revoice who have been awarded for Best in Show. Congratulations also to Friendshit by GREYnJ UNITED for being selected for the Chair’s Choice award. This year a record number of 58 gold pencils have been awarded – a figure which bears testament to the outstanding level of talent in the Asia Pacific region”.
The extensive list of winners is below.
2019 AWARD Awards winners
Agency of the Year – Top 5
1) Clemenger BBDO Sydney
2) CHE Proximity
3) DDB Group New Zealand
4) The Monkeys
5) Clemenger BBDO Melbourne
Production Company of the Year – Top 5
1) FINCH
2) Revolver/Will O’Rourke
3) Goodoil
4) Sweetshop
5) Scoundrel
Network of the Year – Top 5
1) BBDO
2) DDB
3) Dentsu Aegis Network
4) TBWA
5) Ogilvy
Client of the Year
Carsales.com.au
Creative Team of the Year
Lennie Galloway and Thomas Gledhill
Agency: FCB New Zealand
Chair’s Choice
Title: Friendshit
Entrants: GREYnJ UNITED
Best in Show:
Title: AutoAds
Entrants: CHE Proximity
Best in Show – Charity:
Title: Project Revoice
Entrants: BWM Dentsu
Gold Winners
Category: Film & Video
Subcategory: Television Commercial, Individual. 30 Seconds
Title: Stop Your Boobs Playing Their Own Game
Agency: The Monkeys
Category: Film & Video
Subcategory: Television Commercial, Individual. Over 30 Seconds
Title: Santa Crashes Christmas
Agency: BMF
Category: Film & Video
Subcategory: Television Commercial, Individual. Over 30 Seconds
Title: Armoured Truck
Agency: DDB Group New Zealand
Category: Film & Video
Subcategory: Television Commercial, Individual. Over 30 Seconds
Title: Friendshit
Agency: GREYnJ United
Category: Film & Video
Subcategory: Large Format Screens, Individual. Any Length
Title: Santa Crashes Christmas
Agency: BMF
Category: Film & Video
Subcategory: Large Format Screens, Individual. Any Length
Title: Armoured Truck
Agency: DDB Group New Zealand
Category: Film & Video
Subcategory: Charity, Individual. Any Length
Title: Disgusting Stories
Agency: TBWA\Santiago Mangada Puno
Category: Film & Video
Subcategory: Interactive Film, Individual. Any Length
Title: Oat the Goat
Agency: FCB New Zealand
Category: Film & Video
Subcategory: Interactive Film, Individual. Any Length
Title: Carriberrie
Agency: Isobar
Category: Craft In Advertising
Subcategory: Film – Direction
Title: The Dance
Agency: Sweetshop
Category: Craft In Advertising
Subcategory: Film – Editing
Title: The Dance
Agency: ARC EDIT
Category: Craft In Advertising
Subcategory: Film – Best Use and/or Arrangement of Existing Music
Title: Stop Your Boobs Playing Their Own Game
Agency: Revolver/Will O’Rourke
Category: Craft In Advertising
Subcategory: Film – Production Design
Title: Stop Your Boobs Playing Their Own Game
Agency: Revolver/Will O’Rourke
Category: Craft In Advertising
Subcategory: Film – Casting
Title: The Dance
Agency: DDB Group New Zealand
Category: Craft In Advertising
Subcategory: Film – Casting
Title: Armoured Truck
Agency: DDB Group New Zealand
Category: Craft In Advertising
Subcategory: Digital – Digital Utilities and Tools
Title: Project Revoice
Agency: BMW Dentsu
Category: Craft In Advertising
Subcategory: Digital – Technological Innovation
Title: Project Revoice
Agency: BMW Dentsu
Category: Print
Subcategory: Newspaper, Campaign
Title: Undercover Crossword
Agency: FCB New Zealand
Category: Integrated Campaign
Subcategory: Integrated Campaign
Title: Naughty or Nice Bauble
Agency: Clemenger BBDO Melbourne
Category: Public Relations
Subcategory: Best Integrated Campaign Led by PR
Title: DUNDEE: The Son Of A Legend Returns Home
Agency: Revolver/Will O’Rourke
Category: Public Relations
Subcategory: Charity
Title: Project Revoice
Agency: BWM Dentsu
Category: Radio
Subcategory: Over 30 Seconds
Title: That Time John Key didn’t
Agency: Clemenger BBDO Wellington
Category: Radio
Subcategory: Over 30 Seconds
Title: That Time Hopoate didn’t
Agency: Clemenger BBDO Wellington
Category: Radio
Subcategory: Campaign
Title: Look Right, Look Left – KiwiRail
Agency: Clemenger BBDO Wellington
Category: Radio
Subcategory: Charity, Individual. Any Length
Title: Ducking Autocorrect – God Donut
Agency: Clemenger BBDO Sydney
Category: Radio
Subcategory: Charity, Individual. Any Length
Title: Ducking Autocorrect – Right As Drain
Agency: Clemenger BBDO Sydney
Category: Radio
Subcategory: Charity, Campaign. Any Length
Title: Ducking Autocorrect
Agency: Clemenger BBDO Sydney
Category: Radio
Subcategory: Copywriting, Individual
Title: Ducking Autocorrect – Right As Drain
Agency: Clemenger BBDO Sydney
Category: Radio
Subcategory: Copywriting, Individual
Title: Ducking Autocorrect – God Donut
Agency: Clemenger BBDO Sydney
Category: Radio
Subcategory: Copywriting, Campaign
Title: Ducking Autocorrect
Agency: Clemenger BBDO Sydney
Category: Radio
Subcategory: Copywriting, Campaign
Title: Look Right, Look Left – KiwiRail
Agency: Clemenger BBDO Wellington
Category: Direct Marketing
Subcategory: Direct Response Advertising – Campaign. Single Medium.
Title: Undercover Crossword
Agency: FCB New Zealand
Category: Direct Marketing
Subcategory: Charity, Individual
Title: Project Revoice
Agency: BWM Dentsu
Category: Direct Marketing
Subcategory: Alternative Media, Campaign
Title: AutoAds
Agency: CHE Proximity
Category: Direct Marketing
Subcategory: Digital Direct Response, Campaign
Title: Hearprint
Agency: CHE Proximity
Category: Direct Marketing
Subcategory: Digital Direct Response, Campaign
Title: AutoAds
Agency: CHE Proximity
Category: Digital
Subcategory: Online Ad – Native Advertising
Title: Wasteland with a V
Agency: Clemenger BBDO Sydney
Category: Digital
Subcategory: Social Media – Online Film, Campaign
Title: Pre-Testie Bestie
Agency: FCB New Zealand
Category: Digital
Subcategory: Social Media – Charity
Title: Disgusting Stories
Agency: TBWA\Santiago Mangada Puno
Category: Digital
Subcategory: Apps
Title: Kupu
Agency: Spark New Zealand
Category: Digital
Subcategory: Emerging Digital / Connected Products
Title: Naughty or Nice Bauble
Agency: Myer
Category: Digital
Subcategory: Emerging Digital / Connected Products, Charity
Title: Project Revoice
Agency: BWM Dentsu
Category: Innovation
Subcategory: Creative / Technological Innovation
Title: Hearprint
Agency: CHE Proxiity
Category: Innovation
Subcategory: Creative / Technological Innovation
Title: Sans Forgetica
Agency: Naked Communications
Category: Innovation
Subcategory: Product Innovation
Title: Sip Safe
Agency: VMLY&R
Category: Innovation
Subcategory: Product Innovation
Title: Sans Forgetica
Agency: Naked Communications
Category: Innovation
Subcategory: Charity
Title: Project Revoice
Agency: BWM Dentsu
Category: Promotion and Experiential
Subcategory: Best Product Launch and Re-Launch or Multiproduct Promotion at Retail
Title: Naughty or Nice Bauble
Agency: Clemenger BBDO Sydney
Category: Market Disruption & Product / Service Development
Subcategory: Innovative Product / Service Development
Title: Sip Safe
Agency: VMLY&R
Category: Market Disruption & Product / Service Development
Subcategory: Innovative Product / Service Development
Title: Sans Forgetica
Agency: Naked Communications
Category: Market Disruption & Product / Service Development
Subcategory: Innovative Product / Service Development
Title: Naughty or Nice Bauble
Agency: Clemenger BBDO Melbourne
Category: Market Disruption & Product / Service Development
Subcategory: Charity
Title: Project Revoice
Agency: BWM Dentsu
Category: Branded Entertainment & Content
Subcategory: Co-creation / User Generated Content
Title: AutoAds
Agency: CHE Proximity
Category: Branded Entertainment & Content
Subcategory: Entertainment – Online
Title: Question a Cop
Agency: Ogilvy New Zealand
Category: Branded Entertainment & Content
Subcategory: Entertainment – Online, Campaign/Series
Title: DUNDEE: The Son Of A Legend Returns Home
Agency: Revolver/Will O’Rourke
Category: Creativity for Good
Subcategory: Advertising & Marketing Communications, Charity
Title: Project Revoice
Agency: BWM Dentsu
Category: Creativity for Good
Subcategory: Design
Title: Sip Safe
Agency: VMLY&R
Category: Creativity for Good
Subcategory: Equality
Title: Question a Cop
Agency: Ogilvy New Zealand
