F.Y.I.

Barefruit Marketing raises almost $10k for Rafiki Mwema on International Women’s Day

Barefruit Marketing held an event for International Women’s Day that raised just under $10,000 for Lennox-based charity, Rafiki Mwema.

The announcement:

Ballina-based marketing agency, Barefruit Marketing, raised just under $10,000 for Lennox-based charity, Rafiki Mwema, at their inaugural International Women’s Day event. Held at Beef & Beach in Lennox Head on Friday 6th March, the event attracted 140 local women, put women’s equality top of the agenda and celebrated the achievements of women in our community.

International Women’s Day (March 8) is a global day celebrating the social, economic, cultural and political achievements of women. The day also marks a call to action for accelerating gender parity, with the 2020 theme being #EachForEqual.

Hosted by one of Australia’s strongest female comedic talents, Mandy Nolan, the evening featured a panel of four local female speakers, sharing their inspirational stories of bravery, friendship and standing strong.

35 local businesses donated over $10,000 in raffle prizes. 100% of ticket and raffle proceeds will go to Rafiki Mwema, to support social enterprise projects for their older girls so when they leave Rafiki’s care at 18 years old, they can do so as strong, independent and self-sufficient young women. Rafiki’s purpose is to support vulnerable children who have been victims of sexual abuse in Kenya and work to stop the cycle of abuse.

“The event was a huge success – tickets sold out within three weeks, and we had a lot of women on the waitlist. We are already planning next year’s event with a bigger space so we can cater to more people. We are blown away by the generosity of local businesses who sponsored the event and donated prizes and by the women who supported by attending and buying raffle tickets. The money raised it going to a great cause and we are so honoured that we are lucky enough to able to help others” said Barefruit Marketing Co-founder and Director, Claire Harding.

The speakers included Claire Harding Co-founder of Barefruit, Sarah Rosborg, Co-founder of Rafiki Mwema, Rikki-Lee Petrie, Founder of Bod Squad and Stuntwoman Marese

Emanuel. They were interviewed by Mandy Nolan followed by lots of laughs and plenty dancing to The Soundrop DJ’s.

Source: Barefruit media release

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