‘Beer whisperer’ and ‘vibe consultant’ star in 4 Pines Brewing Co campaign via Monster Children Creative

Monster Children’s Collective has unveiled its latest marketing campaign for 4 Pines Brewing Co, after taking over the brewer’s creative account earlier in 2020.

The campaign is designed to tap into, and forge a deeper connection with the 4 Pines customer base, building on the platform ‘Welcome to 4 Pines’.

4 Pines’ OOH Campaign

The campaign features real workers from 4 Pines, including part-time ‘beer whisperer’ and full-time beer educator Sarah, local delivery driver or ‘lord of delivery’ Mitch, and 4 Pines’s resident ‘vibe consultant’ and musician, Duan.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.