Being brave doesn’t mean being risky, says Wellmark’s associate creative director

Being brave in pursuit of creative advertising in the healthcare sector doesn’t mean being risky, Wellmark’s associate creative director, Dr Ryan Wallman has said.

“Being brave doesn’t necessarily mean doing something that’s really risky, it simply means doing something different,” Wallman told a room of marketers at Mumbrella’s Health Marketing Summit.

Wallman is the associate creative director at Wellmark