Bonds and Special debut Bonds Baby Cover with comic Anne Edmonds

Kalila Welch

May 16, 2022 1:21

Bonds has launched a new platform for the Bond’s baby range, with a comprehensive policy for new parents.

Developed in partnership with Bond’s creative agency of record, Special Australia, Bonds Baby Cover is a tongue-in-cheek policy designed to compensate first-time parents with free Bonds babywear from Thursday the 19th of May.

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Kalila Welch

Kalila Welch joined the Mumbrella editorial team in November 2021. She took a brief career break in mid 2023 to complete her Masters of Journalism before returning to Mumbrella for a year.

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