F.Y.I.

BONDS Baby Search 2024 launches with Ash Barty’s support

With help from Australian tennis great Ash Barty, BONDS has officially announced its Baby Search competition for 2024.

The announcement:

Launching 6th February, 2024 – Get your cameras ready! BONDS Baby Search is back and better than ever for its 19th year to celebrate Australian bubs with major personalities from newborns to 3 years old, for the chance to win $30k in cash and daily cash prizes.

Celebrating a year of magical firsts moments, BONDS is on the lookout for Australian bubs with the most bubbly and cheeky personalities. From silly giggles to a loving embrace from mum, BONDS is calling out to all Aussie parents to capture these special moments for the chance to win big.

Leading this year’s search is Australian tennis icon and first-time mum, Ash Barty. Known as one of the world’s top tennis players and three-time Grand Slam Champion, Ash has retired from her successful tennis career to focus on being a mother to her adorable bub, Hayden. Ash has captured the hearts of Australia through her warm and inviting presence making her the perfect fit for this year’s BONDS Baby Search.

With 3 overarching and inclusive categories based on age (Newborn 0 – 6 months, Baby 6 months – 2 years and Toddler 2 – 3 years) category winners will each receive a cash prize of $10K ($30K in total) along with the chance to win daily cash prizes of $200, giving anyone the chance to be a winner and gives parents the ability to spend their winning how they want to, helping to ease the stress of the rising cost of living.

“What better way to celebrate another year of Baby Search than teaming up with a cultural and sporting icon Ash Barty! The excitement is definitely real over here at Bonds; with $30K in cash prizes up for grabs and a first-time partnership with KIC, everyone really is a winner this year!” – Christie Madsen, marketing manager, Bonds.

For the first-time, this year BONDS Baby Search is making everyone a winner, giving every approved entry a one-month free subscription to pre & post-natal movement programs, nourishing recipes and more at the feel good fitness app, KICBUMP powered by Keep It Cleaner (KIC), founded by power-duo, Steph Claire
Smith and Laura Henshaw.

Established in 2005, BONDS Baby Search has evolved into an inclusive celebration of Australian families and their adorable offspring. Bonds have been featuring Aussie babies in their campaigns since 1939.

KEY DATES

BONDS Baby Search entries open on Tuesday 6th February and winners will be announced Thursday 29th February on the BONDS website and Instagram. Enter your bubs for their chance to win at BONDS’ Baby Search website.

THE FACTS

  • 3 easy-to-enter categories
    – Newborn (0-6 months)
    – Baby (6 months – 2 years)
    – Toddler (2-3 years)
  • $30K cash, daily prizes and exclusive gift for entering to be won
  • Overall winners will consist of 3 bubs (one per age category)
  • BONDS Baby Search 2024 is an inclusive program that celebrates love for all Australian babies and their bubbly personalities.
  • Each valid entry into BONDS Baby Search will receive one month’s free subscription KICBUMP from Keep It Cleaner.
  • BONDS Baby Search 2024 will select new daily cash prize winners ($200) at random, from each category, anyone can win!
  • BONDS Baby Search is in its 19th year.

WHO CAN ENTER

BONDS Baby Search 2024 age range includes newborns to 3-year-old’s who reside in Australia.

DAILY PRIZES

Each day, a random winner will be chosen from each category to score $200 cash. But the prizes don’t stop there as every eligible entry will also receive a one month’s free subscription from our mates at Keep It Cleaner.

MAJOR WINNERS

One bub per category will be chosen by Bonds, winning $10k cash ($30K in total)

Source: ARC Factory

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