Bread Agency makes major hire with new GM

Bread Agency has made one of its first major hires three years after launch, appointing Emelie Jessika Lundberg as general manager. Lundberg was formerly head of social at The Works.

During her time at The Works, Lundberg led campaigns for the likes of Subaru, Visa, 7-Eleven, Huggies and Kleenex.

In her new role at Bread she will oversee operations, spearhead new business initiatives, and help elevate the agency’s creative and strategic capabilities.