Campaign Palace hires first digital strategist
The Campai
gn Palace Sydney has drafted its first digital strategist, bringing on board Saatchi & Saatchi’s Megan Hales as head of digital and senior planner.
Hales has been in the same role at Saatchi & Saatchi working for clients including General Mills, Cadbury, RTA and Sydney Festival.
She was also previously at digital shop Hyro where she was director, strategy and creative services specialist. She worked across accounts including Canon, Electronic Arts, Red Bull, Channel 10 and Unilever.
Jacques Burger, The Campaign Palace National CEO, said: “We’ve always had a strong digital creative and production facility. We’ve also identified a need for someone with strong digital strategy skills to integrate digital into what you’d call tradtional advertising and brand strategy.”
Hales joins the agency’s digital creative director Nitin Mistry.
Tim Burrowes founded Mumbrella in 2008. He worked on Mumbrella until 2021. At various points he was editor, content director and editor-at-large.
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Wow – welcome to 2010….
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Good move Megan is a smart cookie.
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Good hire!
Megan Hales is a Digital superstar and The Palace are lucky to have her.
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Onya Megs – A
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Nice addition to The Palace…
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One of the smartest ladies in the business. Best of luck with the new role.
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some big hires at The Palace recently – there seems to be a lot of good stuff happening in Sydney
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Good luck Megan. Please shout if you need a freelance digital AD.
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Is this an April fool’s joke?
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Anon at 3.33pm – clearly u are the fool given it’s no longer April 1.
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