Cannes Lions day four: Is Australian media underperforming?; Ant Keogh on why NAB won; Media Young Lions
In Mumbrella’s video coverage of the fourth day of the Cannes Lions festival:
- Starcom’s John Sintras and Mediabrands’ Henry Tajer on claims that Australian media is underperforming – and what they’ve learned from the Lions
- Clemenger Melbourne ECD Ant Keogh on winning the PR grand prix with NAB’s breakup campaign, and why Australia did poorly in the outdoor category
- Australia’s media Young Lions Lachlan Williams from Razor Media and Jessica Woodford from 303 Group Perth on how they tackled a tough brief
Video production and editing: Brooke Hemphill
With the support of:
Great stuff. Proof that you don’t have to go offshore to get great standout work. Congratulations.
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