Canteen Australia hands creative and media remit to whiteGREY

Kalila Welch

January 31, 2024 10:11

Canteen Australia has moved to transform its brand in a bid to secure diversified financial support and reach more young people impacted by cancer.

The not-for-profit launched its new marketing strategy with the appointment of Janelle Cook as executive director of marketing and fundraising, and a new agency partnership with whiteGREY Australia.

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Kalila Welch

Kalila Welch joined the Mumbrella editorial team in November 2021. She took a brief career break in mid 2023 to complete her Masters of Journalism before returning to Mumbrella for a year.

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