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Canva appoints OMD as its first ever media agency of record

May 26, 2021 9:37

Visual communications and graphic design platform Canva has announced the appointment of OMD for its media strategy, planning and buying.

Canva’s recent expansion has been rapid, with the company surpassing $500 million annualised revenue in April this year according to its own reports. It recently updated its market valuation to be US$15 billion (approx. A$19.3 billion).

Founded in Australia in 2013, Canva is now used in over 190 countries and has over 55 million monthly active users, with OMD’s appointment marking the first time Canva has worked with a dedicated media agency.

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Zanda Wilson was a reporter and podcast producer at Mumbrella, specialising in radio reporting. He left Mumbrella in September 2021.

Topics
Aimee Buchanan Canva OMD OMD Australia OMD Sydney Omnicom
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