Celebrity Apprentice returns after three years
Filming has kicked off on Nine’s Celebrity Apprentice this week, with the network revealing the bevy of “stars” involved, including radio DJ turned marketer Mel Greig, The Bachelor Blake Garvey and former Ten Wake Up host James Mathison.
Celebrity Apprentice season 4 cast
The show has been off-air since 2013 when Olympian Stephanie Rice was crowned the winner after the series suffered some very lacklustre ratings.
Rice’s victory pulled in a metro audience of 653,000, the first time the winner announcement had been below the 1m viewer mark. It had launched with 866,000 and 808,000 metro viewers for the two-part show.
Not sure the casting is right?!?!
Understandably Mathison looks embarrassed to be there.
Oh look…more innovation from Australian free to air broadcasters.
Such quality programming.
Such risk taking.
This is the worst ‘celebrity’ line up I’ve ever seen. Trashy, nobodies. They could have at least included people who have actual respect with the public or who have done something good with their lives. I predict it will be cancelled after 3 episodes.
This is juuuust about the worst thing I’ve ever seen.
This is the loosest interpretation of the word Celebrity I have ever seen. What. A. Disaster. Good luck with that… Looks like plenty of content for GO! / Gem about 10 days post-launch.
If it ‘returns after 3 years’, and this year is 2015…. I sense an over-claim. It is ‘returning after a year off’…. do the maths….. I know the advertising world isn’t always the best with numbers……
The fact that there’s a Ch9 MREC/Leader running against this story is hilarious, given the comments.
Bogans and Misfits
It’s no wonder.
Even Edelsten looks embarrassed ….. both of them.
What a waste of perfectly good pixels. Why is it that free-to-air broadcasters continue to treat the rest of the world with such disdain and contempt?
Sure, there are knuckleheads out there, but do we really need to design all of our television programming to meet the lowest common denominator, or in the case of “Celebrity” Apprentice, the next rung down. Whatever that is so far down the evolutionary chain.
Every day we hear bleating reassurances that with the advent of so many other choices to tempt away what is left of What is presented here is just so rank and putrid you can’t even mask the decay with fomaldehyde.
Made for channel Gem
I just don’t understand why TV audiences are falling through the floor.