Channel T wins creative and media accounts for Snap Printing

Channel T has been awarded the creative, media and branding accounts for Snap Printing.

The agency has been briefed with developing a new brand positioning and campaign for Snap Printing that will run across outdoor, radio, social and digital.

Snap Printing has appointed Channel T to its creative, media and brand accounts

The campaign is set to launch this month, revealing Snap Printing’s new branding.

Lisa Ramsay, Channel T Sydney managing director, said in a statement: “We’ve loved collaborating with Snap Printing on the relaunch. It’s been an opportunity to strip back to the heart of what Snap Printing is about, celebrating the very simple truth that everything Snap does is ‘for the love of print’.”

Sonia Shwabsky, CMO of Snap Printing, said: “Channel T has a clear strategic understanding of our business and the pride that our franchisees have in their work. The resulting creative work is beautifully simple.”

This year Channel T expanded its remit with 3M, taking on creative work for the Asia Pacific region.  Last month the agency was appointed by Dulux Paints to manage its marketing materials in Dulux-owned and partner stores.


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