The Checkout takes aim at Swisse again over claims made to Mumbrella over labels
Swisse is set to come under fire again from ABC show The Checkout after telling Mumbrella a segment on the program last week about its Ultiboost Chlorophyll product used “old and out of date” label references.
However, a subsequent investigation by the consumer affairs show has discovered the new labels for the product have not actually yet hit stores.
In last week’s episode Kirsten Drysdale examined claims made about the Chlorophyll product, and the recommended dose of 18 pills per day, which the next day Swisse telling Mumbrella the claims aired were not on new packaging.
Drysdale told Mumbrella they had been “surprised” by the statement, adding: “We had bought the product not long before we shot the segment and we checked the website about two days before we went to air and it certainly at that point still said the optimal dose was 18 tablets a day.
