Chubb launches $10m COVID-19 relief fund via 72 and Sunny Sydney
Insurance company Chubb has launched a $10m COVID-19 relief fund, supported by assets from creative agency 72 and Sunny.
Funded through the Chubb Charitable Foundation, the support will be directed to partner organisations globally that are providing essential resources in areas worst hit by the COVID-19 outbreak.
One of the assets created by 72 and Sunny
Those partner organisations include The Rockefeller University, International Rescue Committee, The Global Food Banking Network, International Medical Corps, Food Bank, Fare Share, Salvar Vidas EC, Project Hope, and Feeding America.
The $10m will be funnelled towards: supporting surge capacity at hot-spot hospitals, funding food banks, procuring and delivering vital equipment, financial assistance for small businesses, and insurance coverage for front-line health care workers.
72 and Sunny’s Sydney office created a number of assets to support the fund’s launch.
“We couldn’t be prouder to work with our friends at Chubb at this moment,” said 72 and Sunny Sydney CEO, Chris Kay.
“Helping a global organisation creatively deliver their core purpose through their positive actions as a true community leader is inspiring.”
Credits:
Client: Chubb
Creative: 72andSunny
Sydney Editor: Tim Seller
Post Production: New Holland
Audio Production: Otis Studios
Brittney Rigby was Mumbrella's deputy managing editor - news and analysis. She left Mumbrella in April 2021.
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More companies should step up like this.
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