Connecting Plots acquires creative agency Two G’s
Independent agency Connecting Plots has acquired creative agency Two G’s, alongside its clients including Amazon Prime Video, Mad Mex and Penguin Books Australia.
Creative partners at Two G’s, Matt Geersen and John Gault, have been appointed as creative partners at Connecting Plots.
L-R: Tom Phillips, Matt Geersen, Sophia Kang, John Gault, Dave Jansen
The duo was paired at VML (now VMLY&R post-merger by WPP) to creatively lead the agency’s major accounts.
“Matt and John are a true representation of our old meets new philosophy,” co-founder of Connecting Plots, Tom Phillips, said.
“They bring a unique mix of brand and creative with channel-centric thinking across social, digital and technology. We’re thrilled to have them join us.”
“We’re thrilled to be joining Tom, Dave, Sophia and the team,” Geersen and Gault said.
“They’re fantastic people making fantastic work and we believe in their vision for the agency and can’t wait to help bring to life their new ‘Imagination In Every Impression’ positioning.”
Connecting Plots repositioned in 2022 to reiterate its breadth of work across a multitude of formats and audiences.
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Darcy Song was a reporter at Mumbrella, covering media owners, adtech and social platforms. She left in October 2023.
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