Crossmark wins Mediband retail business

Medical ID alert bracelets maker Mediband has appointed Crossmark to handle its retail marketing.

The announcement:

Mediband, specialists in developing medical ID alert bracelets for Australians, today announced the appointment of Australasia‟s largest retail marketing agency CROSSMARK to manage its head office and field operations in pharmacies across Australia.

Mediband‟s range of wristbands has been designed to enable people with allergies, diabetes or other medical conditions to have information regarding their condition readily accessible. Should an emergency arise, the medical ID alert bracelets have the capacity to save lives.