FIT-BioCeuticals appoints Peter Barraket as marketing/sales head

Pharmaceuticals firm FIT-BioCeuticals has hired Peter Barraket from Blackmores as sales and marketing director.

The announcement:

FIT-BioCeuticals is proud to announce the appointment of its new Director of Sales and Marketing, Peter Barraket.

Known best for leading Blackmores’ Sales, Marketing and Training/Advisory departments, Peter joins FIT-BioCeuticals, manufacturers and distributors of IsoWhey® nutritional protein powder and the “practitioner-only” BioCeuticals® brand, at an exciting time for the allied healthcare industry.

“After 7 enjoyable years at Blackmores, I’m now looking forward to being part of the FIT-BioCeuticals community, providing high-quality supplements, therapeutic medicine and services to healthcare practitioners and their patients.

FIT-BioCeuticals’ reputation for research, innovation and its association with the integrative health industry is a formula which I see as supporting the future of complementary and alternative medicines (CAMs) and healthcare in general,” says Peter.


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