DDB Melbourne restructures management following changes at Tribal Worldwide





DDB Melbourne Group has restructured its management, with RAPP managing director David Brown moving across to the creative agency to join Darren Spiller as joint-partners in leading the agency.

The news comes on the same day that it emerged that Tribal Worldwide Sydney managing director Phil Dowgierd and ECD Darwin Tomlinson had chosen to step down.

Brown replaces Andrew Little who took on the Group CEO role following the departure of Chris Brown last year. David Brown joined data-driven creative agency RAPP in January 2013.

Spiller is taking on an expanded remit as group chief creative officer as Simon Bagnasco moves into the ECD role. Spiller joined the agency in 2012 as an executive creative director.

DDB Group Australia CEO Andrew Little said: “In the past two years, Melbourne has grown exponentially and has produced outstanding and multi-award winning creative married to a leading and innovative strategic offering. In response to this trajectory – we are now looking at a broader senior management structure.

“Dave has done an outstanding job growing RAPP Melbourne into an innovative CRM and digital agency and is the perfect candidate to partner Darren and lead DDB Group Melbourne going forward. We believe the Spiller/Brown leadership will be a force to be reckoned with.”

Lorenzo Bresciani remains as managing director of DDB Melbourne and will report in to Brown.

On the appointment Brown said: “We have 130 incredibly talented people in Melbourne across DDB, Mango, RAPP, Tribal and Shop. Daz and I are passionate about nurturing and deploying the best talent from each business unit, so our clients get truly innovative and effective business solutions to their unique growth challenges.”

Spiller said: “The DDB Melbourne Group is in such a strong position – both creatively and from a business performance viewpoint. I’m looking forward to partnering with Dave and about giving creativity its rightful place at the boardroom table. I will concentrate on the creative output across all the DDB Group brands as well as applying creative thinking to client’s business challenges.”

Miranda Ward  


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