Dentsu’s changes continue as iProspect CEO Ollie Rapson resigns to run winery

Calum Jaspan

August 30, 2022 11:00

Dentsu media agency iProspect’s CEO, Ollie Rapson has resigned from the agency just a month after the holding group appointed Danny Bass as its new Dentsu Media boss, Mumbrella can reveal.

He is now leaving the industry to focus his time entirely on his winery, Lyons Will Estate in the Macedon Ranges in Victoria alongside his partner, Renata. He will finish up at the agency on 31 October.

Rapson and his wife, Renata

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Calum Jaspan

Calum Jaspan was news editor at Mumbrella, based in Melbourne. He was also the producer and host of the Mumbrellacast. He left Mumbrella in May 2023.

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1 COMMENTS

Shmentsu 31 Aug 22

They’re definitely not replacing these CEO roles – Ollie, Sue have all clearly been moved on to make way for the Dentsu “lines of business” structure. Wouldn’t be surprised if they retire the agency brands and move everything under the Dentsu Media umbrella…that’s certainly how they’re pitching themselves.

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