F.Y.I.

Dose & Co appoints Coote Communications as its PR agency

Dose & Co, a New Zealand-based global ingestible beauty brand, has appointed full-service communications agency Coote Communications as its PR agency in Australia, effective July 2022.

The announcement:

Founded by nutritionist Libby Matthews, she saw a lack of high-quality and sustainable collagen products in the market, Matthews established Dose & Co to create an ingestible beauty brand that reflects the needs of the wellbeing-conscious consumer. With products available at leading mass retailers at accessible price points, Dose & Co is making ingestible beauty products something everyone can easily add to their self-care routine.

Founder and director of Coote Communications, Maz Coote, told Mumbrella: “We are delighted to welcome global leaders in the ingestible collagen space Dose and Co to the Coote Connex stable of brands. As a growing segment in the beauty space, we are excited to be working with a brand that is built on delivering a really high-quality product to the market, and making it accessible with distribution in Coles and Woolworths.”

Now, Dose & Co is thrilled to announce the launch of two new ingestible beauty products to the brand’s range. Like all Dose & Co products, new Beauty Collagen Mixed Berry and Collagen Peptides Peach are made in New Zealand with 100% natural ingredients and high-dose quality collagen, without GMOs, fillers, binders, or artificial sugars.

Beauty Collagen Mixed Berry contains three trending beauty ingredients to support healthy skin, hair, and nails.10g of bovine collagen peptides are scientifically shown to improve skin elasticity, and skin hydration and reduce the appearance of fine lines and wrinkles, while 120mg of hyaluronic acid supports skin hydration and moisture. Complementing these ingredients, 90mg of vitamin C contributes to normal collagen formation for the normal function of skin and helps protect cells from free radical damage. Vitamin C also acts as a natural aid for absorption, increasing bio-availability and allowing for faster, more noticeable results.

Dose & Co’s Beauty Collagen Mixed Berry was rated 4.19 out of five stars in a 28-day Consumer Perception Study. The same study found that 95% of participants noticed that their complexion was more luminous and glowing, and 94% would recommend the product to a friend who is wanting to see improvements in their skin, hair, and nails.

Source: Coote Communications

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