End of the road for Shingy the digital prophet
Dr Mumbo is sad to report that everyone’s favourite ‘digital prophet’ David Shing has left the building.
The Aussie who made it big in NYC has exited Verizon Media having been with the company since joining AOL in 2007 – seeing its journey through its brief Oath rebranding and beyond.
In a statement, the man who tested even adland’s tolerance for style over substance in his rapid-fire digital keynotes, went out the way that Dr Mumbo hopes to remember him – with a lot of buzzwords.
Shingy said that he had greatly enjoyed being “an intrapreneur with Verizon Media – becoming the digital prophet, inspiring audiences, educating brands and agencies, and providing a unique perspective on what this industry needs to advance forward”.
“I’ve had the rare privilege of speaking into the soul of our industry (as a futurist) for the past decade, and I believe it’s a critical time to preserve the tenants of human dignity, creativity and compassion – as we engage the thrilling opportunities at hand.”
Since Better Call Saul’s Bob Odenkirk and David Cross created the character Shangy, it’s been hard to think of Shingy any other way.
Dr Mumbo hopes to see his return.
100 years ago they wouldn’t have let “Shingy” milk a cow.
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To be fair, having actually met him and watched him present to a large brand here in Australia, he seems to have gained a bit of an unfair reputation based off a name even he said was a bit stupid.
His stuff wasn’t changing the world, but for big brands who often lag behind, he was a valuable source of inspiration and a driver for them to change.
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Think he may have meant “tenets” not “tenants”. #preservethetenants
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Who?
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100 years ago we would have put you in the stocks for theft
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I saw Shingy at Adweek last year. I honestly went along ready to hate it but left wishing I had his job if i’m honest. Travelling around the world talking about stuff he’s clearly passionate about seems like a decent gig to me. If he never added any value then he wouldn’t have continuously been asked back would he? I think some of us need to admit we’re jealous of a job that appears to have little accountability and loads of upside and get over ourselves a bit.
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You should have visited “Ye Olde Patent Office” Nic!
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Could have seen that coming …
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I wonder if he saw it coming?
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“…the tenants of human dignity”?
Don’t go changing, Shingy.
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