Euro RSCG adds planning power with twin hire
Euro RSCG has made two additions to its planning department – digital planner Ian Farmer and strategy planner Peter Pippen.
The announcement:
Sydney 9 July, 2012: Euro RSCG Sydney has strengthened its planning team with the appointments of Ian Farmer, Digital Planner, and Peter Pippen, Strategy Planner.
Ian brings a wealth of experience covering marketing, business, technology and operations that will grow Euro’s offering across existing and emerging digital channels.
Before joining Euro, Ian worked with a number of digital agencies where he pioneered social media monitoring and engagement strategies for many clients. He also has extensive experience on the client side with the Mars group spanning a number of Asia Pacific roles across marketing, business development and sales.
Peter brings to the role experience in consumer insights, having previously worked at Jigsaw Strategic Research. He is passionate about consumer psychology and has worked across FMCG, Health, Auto and Finance industries.
In previous lives he has worked in marketing and communications in publishing, the not-for-profit arts sector in regional Australia, and spent 7 years working in Tokyo in Corporate Training.
Phil Johnston, Head of Planning at Euro RSCG said, “Ian and Peter’s experience will add great value to our clients. Their backgrounds in digital and research will strengthen our offering and we are excited to have them on board.”
Source: press release
