Dr Mumbo

F for festival. And free

For Sydney’s corporate liggers, this is a big weekend. Tonight sees the MTV Awards; tomorrow there’s the V Festival; and Groove Armada arrives on board the Bacardi Express at Luna Park tomorrow night. Dr Mumbo is aware of some media agency types who’ve scored freebie tickets to all three.

Meanwhile, the award for the most desperate intro of the day goes to The Australian’s music writer Iain Shedden who begins his preview on V thus:

“Joggers panting, ducks quacking, horses trotting … these are the sounds commonly associated with Sydney’s Centennial Park. Tomorrow night, however, 30,000 cries of “Ruby, Ruby, Ruby, Ruby”, “I’ve got soul but I’m not a soldier” and, possibly, “baggy trousers” will puncture the park’s air of tranquillity.”

Which would all be very well if the park didn’t already host gigs all the bloody time.

ADVERTISEMENT

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.