F.Y.I.

FlashFomo joins Australian Influencer Marketing Council

Tech platform FlashFomo has announced it has joined Australian Influencer Marketing Council (AIMCO).

The announcement:

FlashFomo has recently joined the diverse collective of professionals at the Australian Influencer Marketing Council (AIMCO). An Australian resource for influencer marketing best practices, industry knowledge, campaign measurement and trends; many of Australia’s biggest tech companies are already members of the renowned organisation.

Joining the hierarchy of influential corporate members, FlashFomo now sits alongside the likes of Publicis Groupe, TRIBE, We Are Social, Vamp, Havas Media, MediaCom, and many more industry game changers.

“The Australian influencer marketing industry is embracing the value of working collectively to build best practice, so it’s fantastic to see FlashFomo join the AIMCO community,” says Josanne Ryan, CEO at AIMCO.

“With constant innovation in the sector, including creators expanding their brands into merchandise, it’s great to have FlashFomo involved with the work AIMCO is doing.”

This follows their milestone of launching a well-regarded partnership with YouTube in 2020, which allows influencers to seamlessly integrate their branded products onto their YouTube channels at no additional cost.

“Joining AIMCO is a big step for us. It enables us to contribute to the ever-evolving influencer landscape moving forward and allows us to help formulate and adhere to best practices. Our aim is to impart this knowledge across our global creator network as we enter new heights in the enablement of Social Commerce.” David Nicholls, Founder at FlashFomo

Source: FlashFomo media release

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