Gary Vee at Cannes: ‘The industry has been lying to itself for 20 years about reach’
In a session at the Cannes Lions International Festival of Creativity, founder of VaynerX and Vaynermedia, Gary Vaynerchuk put the wider advertising industry on blast for lying to clients about reach for the past two decades.
Vaynerchuk was joined by Paris Hilton on stage for a session titled ‘The NFT Revolution’, speaking about the opportunities blockchain technology can offer marketers in the future, and breaking down some of the barriers and entry points it has faced so far.
Gary Vaynerchuk and Paris Hilton on stage at Cannes Lions 2022
Paris, Gary V and NFT’s – what a perfect combination.
Gary Vaynerchuk talks so much rubbish I don’t even think he knows when he is lying or not