Grazia to relaunch as digital-only product, three years after Bauer closed struggling magazine
Fashion title Grazia will be returning to Australia as a digital-only product, without a print presence, and with its new publishers asserting the relaunched title will become the number one women’s platform for style.
The title was closed by former publisher Bauer Media in February 2013 after the magazine’s circulation struggled.
Marne Schwartz, formerly of Bauer Media, has partnered with former hedge fund manager Nicole Keats Torrence and investor Peter Howarth to relaunch the title.
I hope no one is spending too much Marne on this.
‘The site’s audience will be audited’? Plz explain.
I think Miranda means the traffic will be audited. Big difference from auditing an audience, which is basically impossible to audit so relies on best-practice statistical estimation.