Group M announces two new hires for addressable TV business Finecast

WPP media investment group, Group M, has announced two new hires at addressable TV business, Finecast, as Nicole Turley ends her six-month secondment.

Finecast launched into Australia in October 2018 and is the only dedicated addressable TV business in Australia. It partners with Seven, Nine, Ten, SBS and Foxtel via MCN, as well as data partners Experian, Nielsen, ABS and Group M’s [m]PLATFORM to deliver a map of addressable TV screens in Australia.

Patricia Munoz and Sheryl Chen join Finecast as strategy managers

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