Guzman y Gomez CMO Anna Jones departs

December 1, 2016 10:40

Emerging fast food chain Guzman y Gomez has begun searching for a new chief marketing officer after the departure of Anna Jones.

Anna Jones now looking beyond fast food

The former Red Rooster marketer, who has been with the Mexican fast food chain for 15 months, told Mumbrella the decision to move on came after a divergence in opinion about the direction of the brand.

Jones launched the #fixfastfood movement at Guzman y Gomez, which pledged to focus the brand in developing a sustainable and nutritious menu that also focused on animal welfare.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Simon Canning

Simon Canning was Mumbrella's marketing and advertising editor from 2015-2017. In a career spanning journalism and communications over more than 30 years Simon has become one of Australia’s most respected analysts and commentators on the advertising, marketing and media industries. A regular commentator on radio and TV, Simon has also worked in media in the US and UK .

Topics