Hamish and Andy return for latest Hubbl campaign
Aussie duo and Hubbl ambassadors, Hamish and Andy, have returned for a new ad campaign for the Foxtel-owned streaming provider.
To support the new bundle offer of Kayo Sports and Netflix together, the campaign sees ‘Hubbl & Andy’ promote the new strategic messaging around instantly upgrading your smart TV to access the new deals, which first launched on 31 October.
The ad was brought to life by JOY, while Foxtel’s “reimagined” BALBOA, which replaced Fox Creative in August, supported the digital and out of home assets.
Check out the clip below.
Hamish Blake and Andy Lee were first unveiled as the ambassadors for Hubbl back in March when the technology was first announced.
The new campaign comes just months after it was revealed that the managing director of Hubbl, Les Wigan, quietly left the business earlier this year.
In an internal note sent in April, Foxtel CEO, Patrick Delany, confirmed that Wigan would be relocating to the US to join Venu – a new sports streaming app from ESPN, FOX and Warner Bros. Discovery.
Wigan is understood to have left some weeks later.
Credits:
Marketing: Hubbl
Creative: JOY
Production: Fox Creative, Scoundrel
Media: Mindshare and Foxtel Group Media Team
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Neil Griffiths is the Managing Editor of Mumbrella. He joined the company in October 2023.
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But why … Hubbl is Dead
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I don’t know if it’s just me,but I find these guys utterly contrived,boring and not all funny.
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