IAB puts out call out for 2015 Mobile Advertising Industry Survey
The IAB has put out a call for its annual 2015 IAB Mobile Advertising Industry Survey.
The announcement:
Just a quick reminder to everybody to answer our survey on mobile advertising in Australia.
The survey can be accessed here and will close 10th of April at 5pm. Everybody who answers goes into the draw to win an Apple iPad.
Mobile advertising in Australia more than doubled in 2014 and to best help the industry understand the market, capitalise on the opportunity and meet the challenges, we are reviewing the industry knowledge, goals, challenges and budget allocation around mobile advertising.
The survey is open to everybody in the industry, whether you (or your) clients are a big user of mobile, we just want find out your opinion.
If you have any questions about your privacy or the purpose of this research, just reply to this email. If you are having technical issues, contact Graeme Uhd at graeme@hoopgroup.com.au.
Source: IAB media release
