Indifferent strokes

Two things strike Dr Mumbo about The Daily Telegraph’s coverage of the forthcoming launch of Ten’s new shows Wake Up and Studio 10.

First, it’s a pity that amongst the readers who’ve bothered to respond to a survey of how the story makes them feel, the biggest number feel indifferent.

And second, given that Studio 10 features The Tele’s opinion editor Joe Hildebrand, it’s something of a shame the article suggests the show is called The View.

tele the view

How The Tele is reporting the launches

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.