Influencer agency Hoozu hires Nadine Livesey as commercial manager
Influencer agency Hoozu has appointed Nadine Livesey as its commercial director.
Livesey was previously in publisher development at artificial intelligence company GumGum for five months, after being promoted from her role as a sales manager.
Livesey joins HooZu as its commercial manager
In her new role Livesey will focus on developing a creative plan for the agency’s future as well as engagement and sponsorship strategies.
Nathan Ruff, CEO at Hoozu, said in a statement: “Nadine is highly experienced and brings an outstanding industry perspective. We are delighted to have her on the team to help drive Hoozu’s vision of bringing authenticity to the industry, and evolving the traditional model to give brands more control over the outcomes of their influencer marketing investments.”
Livesey added: “Hoozu is making big waves in the swelling influencer marketing industry. It uses a mix of social media metrics, influencer audience analytics and target market insights to create and distribute campaigns that produce tangible results.
“I am also inspired by Hoozu’s forward-thinking approach, illustrated by its expansion into video production earlier this year. There is great potential in this market and it’s particularly thrilling to be jumping on board at this time as it affords me the opportunity to have a formative impact on the company.”
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