What you don’t want to happen to your brand: five minutes of prime time comedy about how rubbish your marketing team is:
Poor old Kraft.
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Any publicity is good publicity??
On an almost related matter, how bad was Rove’s interview with his wife? It was like watching a bus crash.
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I thought it was light hearted and fun…
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Rove should know. He’s been the king of cheese for 10 years, taking over from Daryl Somers.
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Matt … I’d rate his interview with his wife somewhere ahead of yours …
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